by David Watters

Design and creative professionals have been anticipating a workstation that simultaneously performs complex analysis and visualization for over 25 years. Today we announce its arrival with the introduction of NVIDIA Maximus technology.

As engineering and creative professionals pushed the limits of yesterday’s technology, they found themselves limited by the workstation’s inability to perform graphics- and compute-intensive processing (e.g., interactive design and simulation) at the same time. Engineers and designers had been forced to work around these limitations by performing compute intensive work such as photo realistic rendering or complex simulation at night, during lunch or on separate systems.

The creative and design process breaks down when users can’t see the results of their design choices in context and on demand.

NVIDIA Maximus technology allows professionals to process compute-heavy tasks at their desks while simultaneously serving up visually demanding graphics. With this new technology, professionals have the freedom to act on ideas immediately. For example, when a product designer believes a component of their design is complete, NVIDIA Maximus allows them to immediately begin validation simulation at their desk – while still continuing to act on new design ideas with full interactive 3D graphics. Their creative work process is no longer tied down by the limitations imposed on them by traditional workstations.

This will have a profound impact on the industry.

For example, stylists at BMW historically had to send their models to another team to render photo realistic, physically accurate images on a server farm. This meant they had to communicate with additional teams in order to share resources on a group cluster. With NVIDIA Maximus, these stylists now have enough desktop power to interact with photo-realistic previews of its luxury performance vehicles without the wait. Previously, it would have taken 120 CPU cores on a shared cluster to match the rendering time achieved by an NVIDIA Maximus-powered workstation on a desk.

NVIDIA Maximus brings together the power of an NVIDIA Quadro Graphics Processing unit (GPU) and the new NVIDIA Tesla C2075 companion processor under a unified technology that transparently assigns work to the right processor and is certified by industry leading application vendors.

With the support of the world’s leading workstation manufacturers, such as HP, Dell, Lenovo and Fujitsu, NVIDIA Maximus-powered workstations are available immediately to dramatically transform engineering and design workflows.

Want to see more? Check out some of the demo videos below to see what NVIDIA Maximus can do.

NVIDIA Maximus makes photorealistic rendering in CATIA V6 completely interactive

Perform rapid photorealistic renderings in Autodesk 3ds Max 2012 with NVIDIA Maximus

NVIDIA Maximus increases particle simulation exponentially in Autodesk Maya 2012

NVIDIA Maximus lets you work even faster in Adobe Premiere Pro CS5.5.2

Learn even more about NVIDIA Maximus technology at www.nvidia.com/maximus.

The revolution is just beginning.