by Phil Eisler

E3 is always host to hot games and the latest hardware to play them on, but the coolest thing on display at this year’s edition might well be an Ethernet cable.

That’s because connecting that thin, simple cable to a new Samsung Smart TV loaded with Gaikai’s online gaming app gives you access to the NVIDIA GeForce GRID cloud gaming platform.

Launched two weeks ago at the GPU Technology conference, GeForce GRID allows game providers like Gaikai to stream the latest, most sophisticated games to any connected devices like smartphones, tablets, TVs and more — just like a movie from Netflix.

With GeForce GRID, powerful GPUs can reside in a data center many miles away, but fast streaming technology reduces server latency to as little as 10 milliseconds, so gamers can still enjoy lightning-fast play wherever they are.

You can witness for yourself the fantastic graphical detail of games rendered in the cloud using the latest GPU technology and delivered to a smart TV at E3. We will be featuring Meteor Entertainment’s new mech warrior game Hawken, which looks fantastic and is fun to play. Visit us at the NVIDIA, Samsung and Gaikai display in the F11 hallway by Concourse 8601.

GeForce GRID has received industry wide developer support from developers such as Bandai Namco, Capcom, CDPRojekt, CCP, EPIC Games, Gearbox Software, Lucasarts, NCSoft, Neowiz Games, Sega, THQ, and Wagaming.net.  Combined these developers have over released more than 400 PC game titles, with a rich library of content that spans all gaming genres.  Read what developers are saying about GeForce GRID in the news release. Read more about GeForce GRID at GeForce.com.

If you can’t make it to E3 this year, you can learn more about GeForce GRID cloud gaming at http://www.nvidia.com/object/cloud-gaming.html.