by Rene Haas

Apple continues its long-streak of jaw-dropping product launches with today’s introduction of two new MacBook Pro notebooks.

The all-new next-generation MacBook Pro model dazzles the eyes with a stunning 15-inch Retina Display, the highest resolution ever for a notebook. It’s sleek and thin, with a battery that lasts all day. And, to get energy-efficient performance to power its 2880×1800 Retina Display, Apple chose the NVIDIA GeForce GT 650M notebook GPU.

The NVIDIA GeForce GT 650M provides up
to 60 percent faster graphics performance
than any Apple notebook before it.

Based on the next-generation NVIDIA Kepler graphics architecture, the GeForce GT 650M offers unprecedented performance and extreme energy efficiency, giving it the muscle to process the 5,184,000 pixels in the next-gen MacBook Pro’s ultra high-resolution display. The GeForce GT 650M is not only up to the task, it maximizes power efficiency along the way.

Apple also launched the new MacBook Pro, a revamp of the current 15-inch MacBook Pro design with updated hardware that also includes a GeForce GT 650M GPU.

Apple has raised the bar dramatically in notebook graphics with their amazing Retina Display and has once again demonstrated that the world’s best notebooks have NVIDIA GPUs.   That combination will bring unprecedented image clarity to MacBook Pro users everywhere.