In Los Angeles, Audi, Mini, BMW Meld High Tech With Sexy Sheet Metal

by Danny Shapiro

Gleaming chrome. Throaty engine roars. Vehicles whispering to the cloud. Whether you’re a motorhead or a gadget fiend, it’s all happening at the Los Angeles Auto Show, one of the industry’s most important events.

Here’s a quick snapshot of some of the cool new cars, powered by NVIDIA, which you can see at the LA Convention Center.

Innovation on Wheels

Audi’s new A3 series  “is as much of a technology marvel as it is perfect on the road,” says Scott Keogh, president of Audi America.  “The A3 is the first in its class boasting 4G LTE connectivity, Audi’s Multimedia Interface with touch screen  and a retractable infotainment system with the absolute best NVIDIA graphics processor.”

Available in all the A3 versions (sedan, cabriolet and eTron) the NVIDIA-based infotainment system lets drivers use the cloud for interactive destination search, and then display navigation using Google Earth and Google Street View. You can also get real time traffic updates, parking availability, gas prices and more.

For more details check out CNET’s review.

1-Audi A3 Cabriolet
Audi A3 Cabriolet
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Audio A3 Infotainment System

Plugged in

A full fleet of BMW’s all-new electric i3s are outside the Convention Center, lined up and ready for test drives.  With a lightweight carbon fiber structure and sustainable material throughout the cabin, accented by futuristic infotainment systems, the roomy interior blends the BMW brand with sustainability.  Based on the smiles of the test drivers as they disembarked from the shining i3s, they are a blast to drive.  And on the show floor, BMW is highlighting the upcoming i8, an amazing hybrid super car. Be sure to check it out if you can.

BMW i8
BMW i8

MINI Goes Big 

Sporting a new display with a newly designed instrument cluster on the steering column, the new MINI hardtop, available next year, combines MINI’s sprightly style with next-generation electronics.  An optional 8.8-inch color display provides visual data on driving conditions and offers lots of cool driver activated functions.

Other NVIDIA powered vehicles on display range from the cool new VW Golf, as well as a beautiful line up of Bentley luxury sedans. Race on over to experience the excitement first-hand as The LA Auto Show opens to the public today through December 1st.

Mini Cooper
Mini Cooper 2014
Mini Cooper 2014 Instrument Cluster
Mini Cooper 2014 Optional Display