Brian Burke
Brian joined NVIDIA in 2000 to do PR for the GeForce product line and is currently responsible for notebook GPUs and special projects, including authoring the nTeresting newsletter. He has more than 18 years of experience in high-tech PR. Before joining NVIDIA, he did stints at 3dfx, STB Systems and Diamond Multimedia, among other places. When not working, Brian can be found roaming the sidelines as a volunteer Pee Wee football coach. He is a fan of music, mixed martial arts and football. As a father of two, he has begrudgingly embraced console gaming and gets beat by both his sons regularly and soundly. He usually blames the controller.
Arm Is RTX ON! World’s Most Widely Used CPU Architecture Meets Real-Time Ray Tracing, DLSS
A pair of new demos running GeForce RTX technologies on the Arm platform unveiled by NVIDIA today show how advanced graphics can be extended to a broader, more power-efficient set… Read article >
Gaming to Please: For RTX, More Games Means More Believers
Don’t tell my boss. Suddenly, my job is a little easier. See, I’m the NVIDIA PR guy for gaming technologies. So I’ve spent a lot of time over the past… Read article >
Blockbuster Games Go All the Ray at E3
Ray tracing, only made possible a year ago with the introduction of GeForce RTX graphics cards, is taking the gaming industry by storm with blockbuster after blockbuster announcing support. Quake… Read article >
A Ray of Funshine: Computex 2019 Kicks Off Summer as Ray Tracing Sizzles
When the summer sun crests, gamers know that more than tan lines are coming. They also know that means the next wave of PC gaming is just ahead from NVIDIA… Read article >
What Is a Battle Royale? Why a New Generation of Gamers Prize GPUs
PlayerUnknown’s Battlegrounds. Fortnite. Call of Duty: Black Ops 4 – Blackout. Apex Legends. If you’re a gamer, you spend some of your best moments immersed in these worlds. If you’re… Read article >
Mood Lighting: How Metro Exodus Uses Ray Tracing to Heart-Pounding Effect
The Star Wars-themed “Reflections” demo is so visually stunning, it’s natural to assume it’s a film clip. I felt that way the first time I saw this real-time ray-tracing showcase,… Read article >
GeForce RTX at CES 2019: Best for Today’s Games, Ready for New Generation of Games
At CES this evening we launched new GPUs for gamers around the world, revealed new GPUs powering a record number of gaming laptops and extended our G-SYNC line of gaming monitors.… Read article >
Out of the Darkness: ‘Shadow of the Tomb Raider’ Gets NVIDIA Ansel and Highlights
Gaming is core to who NVIDIA is and what we do. This includes helping developers optimize their games for the PC. One perk to helping developers is seeing games early,… Read article >