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GeForce RTX 40 Series Receives Massive Creator App Benefits This Week ‘In the NVIDIA Studio’

In addition, 3D artists ATOM and Sabour Amirazodi share Halloween-themed creations built with NVIDIA RTX GPUs.
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Editor’s note: This post is part of our weekly In the NVIDIA Studio series, which celebrates featured artists, offers creative tips and tricks, and demonstrates how NVIDIA Studio technology improves creative workflows. We’re also deep diving on new GeForce RTX 40 Series GPU features, technologies and resources, and how they dramatically accelerate content creation.

Artists deploying the critically acclaimed GeForce RTX 4090 GPUs are primed to receive significant performance boosts in key creative apps. OBS Studio and Google Chrome enabled AV1 encoding; Topaz AI-powered apps and ON1 software added Tensor Core acceleration; and VTube Studio integrated NVIDIA Broadcast augmented-reality features that enable high-quality, seamless control of avatars.

Plus, a special spook-tober edition of In the NVIDIA Studio features two talented 3D artists and their Halloween-themed creations this week.

3D and special effects artist Eric Tualle, better known as ATOM, shares his short film sequence, Mr. Pumpkin, which was created to test motion-capture techniques and the render speeds of his new GeForce RTX 4090 GPU.

NVIDIA 3D artist Sabour Amirazodi might be the biggest Halloween fan ever. Look no further than the extraordinary, stunning light show he creates for his neighborhood every year. His workflow is powered by a mobile workstation equipped with an NVIDIA RTX A5000 GPU.

Finally, check out the #From2Dto3D challenge highlights, including NVIDIA Studio’s favorite inspirational artwork brought to life in beautiful 3D.

Tricks and Treats With RTX

The new GeForce RTX 40 Series GPUs feature incredible upgrades in dedicated hardware, including third-generation RT Cores, fourth-generation Tensor Cores and an eighth-generation NVIDIA dual AV1 encoder. These advancements deliver turbocharged creative workflows and accelerate creative apps in 3D modeling, video editing and more with AI-powered features.

OBS Studio sftware version 28.1 added AV1 encoding support with the new NVIDIA Encoder, known as NVENC, delivering 40% better livestreaming efficiency. These livestreams will appear as if bandwidth was increased by 40% — a big boost in image quality. Plus, AV1 added high dynamic range support.

Google Chrome released an update to enable AV1 encoding on all its browser apps, also offering a 40% gain in livestreaming efficiency.

 

VTube Studio recently integrated the NVIDIA Broadcast app, adding AI-powered face tracking. Using the app requires only a simple webcam, which eliminates the need for expensive, specialized hardware. This gives many more artists the tools to become a VTuber and existing ones better avatars that match their expressions.

Topaz Lab’s Video AI v3.0 release introduced an AI stabilization model that reduces shaky camera motion by estimating camera movement and transforming frames for smoother video footage. The update also introduced an AI slow-motion model, called Apollo, which builds on past motion models by handling nonlinear motion and motion blur.

Furthermore, v3.0 added functionality that enables multiple AI models to tackle a single project simultaneously. For example, an AI model can upscale footage while enabling stabilization. These features and models run up to 1.25x faster on NVIDIA GPUs with the adoption of the NVIDIA TensorRT software development kit. The app also now supports the popular dual NVIDIA AV1 encoder, enabling users to run previews from multiple video input files and export several projects simultaneously.

NVIDIA also collaborated with photo-editing software company ON1 to bring a massive performance boost to the ON1 Resize app. Advanced effects can now be applied more than 2x faster, and additional enhancements are in the works.

Artists Give ’Em Pumpkin to Talk About

ATOM has been creating content for more than a decade. His work is influenced by his love of older TV shows, moody artwork and the darker emotions found in human nature.

“Human emotions have always inspired me in art, especially negative ones, because that’s what makes us stronger in life,” he said. “That’s why I like dark things.”

His short film Mr. Pumpkin playfully experiments with motion capture, bringing the title character and his technical tribulations to life. ATOM wanted to ensure the atmosphere was right for this film. He created the tone of a mysterious forest at night, full of volumetric light and mist. Mr. Pumpkin himself can be instantly recognized as the hero of Halloween.

 

Photogrammetry — a method of generating 3D models using a series of photographs — continues to be adopted as a bonafide method for creating quality 3D assets quickly. It’s where ATOM’s journey began, with a real-life pumpkin.

ATOM captured video of the pumpkin within a homemade motion-square setup that rotated his prop for a complete scan. The artist then uploaded the footage to Adobe After Effects and exported the frames into an image sequence within Adobe Substance 3D Sampler before uploading them to Maxon’s Cinema 4D.

 

“It’s a real revolution to be able to do this kind of motion capture at home, when previously it would have required hiring a full motion-capture studio,” noted ATOM.

 

With a full-fidelity model, ATOM refined the pumpkin — sculpting until the shape was perfect. He then adjusted textures and colors to reach his ideal look. Even lighting the scene was quick and easy, he said, thanks to the GPU-accelerated viewport that ensures smooth interactivity with complex 3D models due to his GeForce RTX 4090 GPU.

 

ATOM applied volumetric effects such as clouds, fog and fire with virtually no slowdown, underlining the importance of GPUs in 3D content creation.

 

After animating and locking out the remaining scene elements, ATOM exported files to Topaz Labs Video AI. RTX-accelerated AI enlargement of footage retained high-fidelity details and high temporal stability while up-resing to 4K resolution.

ATOM adores sharing techniques with the creative community and helping others learn. “I’m trying to transmit as much as I can about the world of 3D, cinema and everything that is visually beautiful,” he said.

For his workflow, NVIDIA Studio and RTX GPUs remain critical or, as he says, “a central element in digital creation … its place is paramount in all critical creative apps the community uses today.”

3D and special effects artist ATOM.

Check out ATOM’s tutorials and content on his YouTube channel.

The ‘Haunted Sanctuary’ Awaits

As a creative director and visual effect producer, NVIDIA artist Sabour Amirazodi brought his 16+ years of multi-platform experience in location-based entertainment and media production to his own home, creating an incredible Halloween installation. Make sure to have the volume on when watching this video showcasing his Haunted Sanctuary:

The project required projection mapping, so the artist used GPU-accelerated MadMapper software and its structured light-scan feature to map custom visuals onto the wide surface of his house.

Amirazodi accomplished this by connecting a DSLR camera to his mobile workstation powered by an NVIDIA RTX A5000 GPU. The camera shot a series of lines, took pictures and translated to the projector’s point of view an image on which to base a 3D model. Basic camera matching tools found in Cinema 4D helped recreate the scene.

 

Amirazodi used the lidar camera on his mobile device to scan his house while walking around it. He then created a complete 3D model for more refined mapping and exported it as an FBX file.

Amirazodi worked within Cinema 4D and OTOY OctaneRender to texture, rig, animate, light and render scenes. The GPU-accelerated viewport ensured smooth interactivity with the complex 3D models.

 

Amirazodi then moved to the composite stage, importing his cache of models into Adobe After Effects. With the software’s over 45 GPU-accelerated effects, his RTX A5000 GPU assisted in touching up scenes faster, especially when correcting color and reducing unwanted noise.

To make this installation possible, Amirazodi had to render a staggering 225GB worth of video files, consisting of approximately 18,000 frames in 4K resolution, using Cinema 4D with OctaneRender.

OTOY’s OctaneRender is RTX accelerated, and ray tracing delivers lightning-quick exports. “There’s no way I would have been able to render all of those frames without my RTX A5000 GPU,” the artist said.

When asked why he went through all this effort, Amirazodi gave a touching answer: “My kids,” he said. “With the pandemic, we couldn’t fulfill our tradition of attending the Disneyland haunted house, so I had to bring the haunted house back to my home.”

NVIDIA artist Sabour Amirazodi.

Amirazodi’s advice to prospective artists is simple — pick a theme and stick with it. “Gather inspiration from your favorite creative community, like TurboSquid, ArtStation or Sketchfab, then just start creating and getting things going,” he said. “Let instincts take over to more quickly discover your flow state.”

Amirazodi specializes in video editing, 3D modeling and interactive experiences. Check out the creative savant’s work on IMDb.

2D to 3D, Easy Peasy

NVIDIA Studio extends a warm thank you to all the #From2Dto3D challenge participants, including:

@AnaCarolina_Art — The alien model that helped land your first full-time industry job is simply stunning.

@yetismack3d — The union of a minion and a xenomorph may be unholy, but it’s beautiful nonetheless.

@eyedesyn — From one of our editors, “Oh my gosh, that’s adorable!” Evoking emotion through art is an artist’s dream, well done.

Follow NVIDIA Studio on Instagram, Twitter and Facebook for regular artistic inspiration, and be the first to learn more about the upcoming winter challenge.

Access tutorials on the Studio YouTube channel and get updates directly in your inbox by subscribing to the Studio newsletter.

Joyride Through July With 12 Games Coming to GeForce NOW

Start the month with ‘Monopoly: Star Wars Heroes vs. Villains’ sweeping in with new games in the cloud this week.
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GeForce NOW July Games 2026

Summer is heating up — and GeForce NOW is taking players along for the ride.

Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy far, far away to the iconic board-game franchise, alongside 12 new games joining the cloud this month. 

Plus, don’t let the sun set on the biggest GeForce NOW savings of the year. Level up for less before the deals disappear.

Light Side, Dark Side, Cloud Side 

Monopoly Star Wars on GeForce NOW
The Force is strong with this one.

Rule the board, you must. Choose a side in Monopoly: Star Wars Heroes vs. Villains, the classic property-trading board game reimagined with legendary characters, locations and rivalries from across the Star Wars universe.

Play as iconic heroes or infamous villains — each with unique abilities — to assemble a team and experience cinematic moments while competing with family and friends across locations from every era of the saga. Every roll of the dice brings new opportunities to build an empire and claim victory.

GeForce NOW makes it easy to take the battle between the light and dark sides across nearly any device. Jump into a match on a low-powered PC, Mac, phone, TV, tablet or handheld device and keep the fun going across the galaxy.

Check out what’s available this week:

  • Monopoly: Star Wars Heroes vs. Villains (New release on Steam and Ubisoft, available June 30)
  • Meccha Chameleon (Steam)

And look forward to the games coming throughout the month:

  • Assassin’s Creed Black Flag Resynced (New release on Steam and Ubisoft Connect, available July 9)
  • Denshattack! (New release on Steam and Xbox, available on Game Pass July 15)
  • The Mound: Omen of Cthulhu (New release on Steam, available July 15)
  • Heave Ho 2 (New release on Steam, available July 16)
  • Fogpiercer (New release on Steam and Xbox, available on Game Pass July 17)
  • ZeroSpace (New release on Steam, available July 20)
  • The Planet Crafter (New release on Xbox, Available on Game Pass July 21)
  • Carnival Hunt (New release on Steam, available July 23)
  • The Ranchers (New release on Steam, available July 30)
  • Corsair Cove (New release on Steam and Xbox, available on Game Pass July 31)

Juicy Extras From June

In addition to the 18 games announced last month, 10 more came to the cloud. 

Last Call for Cloud Summer Savings

The clock is ticking. Get gaming at the best price of the year.

The final days of the GeForce NOW Summer Sale are here. Before the savings disappear, gamers can save $35 on a 12-month Performance membership or $70 on a 12-month Ultimate membership — unlocking GeForce RTX-powered gaming in the cloud across devices they already own.

The Performance membership delivers smooth, high-quality gaming with RTX-powered servers, making it easy to jump into favorite titles across PCs, Macs, phones, handhelds and TVs.

The Ultimate membership takes cloud gaming to the max with RTX 4080‑ or 5080‑class performance. Experience cinematic visuals, ultralow latency and responsive gameplay powered by technologies like NVIDIA DLSS, ray tracing and NVIDIA Reflex — all without the cost of a new gaming rig.

Hear directly from the GeForce NOW Community.

One GeForce NOW member recently called the Summer Sale “quite significant” after realizing the savings were even larger than expected in their local currency. By locking in a year of Ultimate, they calculated their monthly cost dropped from roughly 29 CAD to 17 CAD – showcasing how GeForce NOW continues to help gamers around the world enjoy the games they love, wherever they choose to play.

Plus, check out this spreadsheet, made by a community member, featuring discounted games streaming on GeForce NOW  and build out a bigger library at the best bargains during the Steam Summer Sale.

What are you planning to play this weekend? Let us know on X or in the comments below.

The Ultimate Summer Sale Pairing: Steam Sale Meets GeForce NOW Discounts

Big summer deals arrive along with ‘Dark Scrolls’ and ‘The Adventures of Elliot: The Millennium Tales’ joining six new games this week.
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GeForce NOW June 25 Steam Sale

Summer savings are heating up. From the Steam Summer Sale to GeForce NOW membership discounts, this week’s GFN Thursday delivers double the deals and more ways to get the most value from cloud gaming.

Plus, Dark Scrolls joins the growing Devolver lineup, alongside Square Enix’s The Adventures of Elliot: The Millennium Tales. They lead the charge for six new games joining the GeForce NOW library this week.

Steam Dreams Are Made of These

GeForce NOW Games
Add to cart, not to storage.

The Steam Summer Sale is here, bringing discounts across thousands of PC games as one of the year’s biggest opportunities to grow a gaming library.

Supported Steam games can be streamed across devices with GeForce NOW, making it easy to buy a game once, keep progress synced and pick up where the gameplay left off on PCs, Macs, handheld devices, phones, TVs and more.

In other words, the Steam Summer Sale brings the deals; GeForce NOW adds the flexibility. 

As new titles expand collections, storage demands and hardware requirements expand with them. GeForce NOW helps remove those barriers by streaming supported games from powerful GeForce RTX servers in the cloud, allowing members to enjoy today’s biggest games on devices they already own. Since downloads and installs are handled in the cloud, games can be added to the cart without being added to storage.

Check out the “Sales & Special Offers” row in the GeForce NOW app to discover the discounts today.

The Ultimate Upgrade to Level Up for Less

GeForce NOW Summer Sale
The upgrade every game deserves.

The deals don’t stop there. Pair GeForce NOW’s summer sale with the Steam Summer Sale to spend less time waiting on downloads, managing storage or needing pricey hardware upgrades — and more time gaming.

Get $70 off a 12-month Ultimate membership or $35 off a 12-month Performance membership and experience GeForce RTX-powered gaming in the cloud across devices.

The Ultimate membership unlocks GeForce RTX 4080- and 5080-class performance in the cloud with up to 4K resolution, up to 120 frames per second (fps) and advanced technologies like NVIDIA DLSS, ray tracing and NVIDIA Reflex.

Dig Into Devolver

GeForce NOW Dark Scrolls
Written in chaos.

Dark Scrolls, the kinetic action roguelite from Devolver Digital, arrives on GeForce NOW with its blend of fast combat, evolving builds and unapologetic chaos. Set in a warped fantasy world that doesn’t take itself too seriously, players battle through shifting arenas packed with enemies, hazards and power-ups that can turn a run from fragile to unstoppable in seconds.

Stack abilities, experiment with wild combinations and adapt on the fly as the game constantly raises the stakes — rewarding bold play as much as careful movement.

On GeForce NOW, Dark Scrolls is ready the moment players are, streaming across devices with no downloads or setup required. It joins a growing lineup of Devolver Digital titles on the service — Cult of the Lamb, Hotline Miami, Hotline Miami 2: Wrong Number, Inscryption, Enter the Gungeon and Ball x Pit — each delivering that distinct mix of style, surprise and controlled chaos, and just a click away with GeForce NOW.

A Storybook Across Centuries

The Adventures of Elliot: The Millennium Tales arrives on GeForce NOW, delivering a charming, narrative-driven adventure filled with mystery and discovery. With a hand-crafted world and a focus on exploration, it blends classic adventure gameplay with modern, character-driven storytelling.

Follow Elliot — a curious traveler bound to a mysterious Millennium Core — as he’s pulled across eras in a journey that spans neon skylines, forgotten ruins and quiet villages on the edge of legend. Each era has its own rules and rhythms, with Elliot’s reactions and scribbled journal notes giving the story a warm, personal touch.

Stream the cinematic-quality visuals and responsive gameplay with GeForce RTX power in the cloud for Ultimate members. Experience Elliot’s time-twisting journey in sharp detail across supported devices — no high-end rig, patches or paradox prep required. Just jump in and pick up from wherever the last chapter left off.

In addition, members can look for the following:

  • Dark Scrolls (New release on Steam, available June 22)
  • SAND: Raiders of Sophie (New release on Steam, available June 22)
  • Deer & Boy (New release on Steam, available June 23)
  • EMPULSE (New release on Steam, available June 24)
  • The Adventures of Elliot: The Millennium Tales (Steam)
  • FATAL FURY: City of the Wolves (Steam)

Leaving the last word to the Community Corner, one GeForce NOW member recently shared being “so impressed” by GeForce NOW. They gave the service a spin because of affordable pricing and took a lower-end PC from 20-30 fps on low settings to 60+ fps with settings maxed out — really putting the WoW in their World of Warcraft

What are you planning to play this weekend? Maybe even more importantly, what device are you planning to play on? Let us know on X or in the comments below.

Sync and Stream: GeForce NOW Connects to Members’ Game Libraries Across Devices

Learn how the cloud brings top game stores to nearly any screen, save big with GeForce NOW’s summer sale and discover seven new games arriving this week.
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Play favorite titles from popular game libraries, keep progress synced and jump back into gaming sessions on virtually any device.

That’s the power of GeForce NOW cloud gaming.

From providing access to members’ favorite game libraries to offering some of the season’s best membership pricing, GeForce NOW is making it easier than ever to get more from the cloud this summer.

Plus, check out the seven new games arriving in the GeForce NOW library this week.

Hit Play Across Top Game Stores

That’s a whole lotta ways to play.

Whether it’s blockbuster franchises, competitive shooters, sprawling role-playing games (RPGs) or indie gems, GeForce NOW supports thousands of games from leading PC game stores, making it easy to bring existing game libraries to the cloud.

Connect supported game store accounts and stream titles with GeForce RTX power. Games that include cloud-save functionality help keep progress intact across devices. Start a game on one screen, pick up where playtime left off on another and spend less time managing installs and storage space.

Jump into fan favorites like Cyberpunk 2077 and The Witcher 3: Wild Hunt streaming through GOG. These sci-fi and fantasy favorites support cloud saves, making it easy to continue where play left off. GOG single sign-on and game library syncing — coming this summer — will make that process even smoother.

Explore ancient mysteries in the Assassin’s Creed franchise or team up for tactical action in Tom Clancy’s Rainbow Six Siege through Ubisoft+, delivering iconic worlds and competitive experiences to the cloud. 

Whether joining massive, all-in combat in Battlefield 6 or shaping the fate of Thedas with compelling companions in Dragon Age: The Veilguard, the EA app offers action-packed experiences and beloved RPGs.

Find them in the GeForce NOW app by simply searching and filtering by store.

Choose the Screen, Keep the Adventure

Gaming doesn’t always happen at a desk — community members are sharing how GeForce NOW lets them play across their favorite devices.

GeForce NOW Ambassador and cloud gaming creator Anytime Anywhere Gaming recently showcased Dead as Disco — a PC title without a native mobile version — running on an iPhone through the cloud.

As he put it: “One of the coolest benefits of GeForce NOW is I can take the same copy of the game I own on Steam and carry it to my iPhone … it’s super awesome being able to play a game on a multitude of devices without having to buy it again.”

That flexibility extends beyond mobile. One GeForce NOW member on Reddit shared being “blown away” by the experience of playing on Mac through the cloud, highlighting how GeForce RTX-powered gaming can be enjoyed across devices, no upgrades required.

Whether via phone on the go, on a MacBook between work meetings or on a TV in the living room, GeForce NOW helps make PC gaming accessible across nearly every screen.

Upgrade and Unlock More This Summer

Summer lovin’, havin’ a sale.

For a limited time, annual memberships are available at the best prices of the year:

  • $35 off a 12-month Performance membership
  • $70 off a 12-month Ultimate membership

Performance memberships deliver high-quality cloud gaming across devices, while Ultimate unlocks GeForce RTX 5080-class performance in the cloud with up to 5K resolution, up to 120 frames per second and advanced technologies like NVIDIA DLSS, ray tracing and NVIDIA Reflex.

Pair these special prices with thousands of supported games across top PC game stores. Plus, with GeForce NOW, spend less time downloading, upgrading hardware and managing storage — and more time gaming.

New on the Cloud 

In addition, members can look for the following:

  • Embers of the Uncrowned Demo (New release on Steam, available June 13)
  • Pro Cycling Manager 26 (New release on Steam, available June 15)
  • Aphelion (Steam)
  • Citizen Sleeper (Epic Game Store, free from June 18-25)
  • Megastore Simulator (Steam)
  • OPERATOR (Steam)
  • Super Meat Boy 3D (Xbox, available on Game Pass)

What are you planning to play this weekend? Let us know on X or in the comments below.