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Decoding How AI-Powered Upscaling on NVIDIA RTX Improves Video Quality

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Editor’s note: This post is part of the AI Decoded series, which demystifies AI by making the technology more accessible, and showcases new hardware, software, tools and accelerations for RTX PC and workstation users.

Video is everywhere — nearly 80% of internet bandwidth today is used to stream video from content providers and social networks. While screens have become bigger and support higher resolutions, nearly all video is only 1080p quality or lower.

Upscalers can help sharpen streamed video and, powered by AI on the NVIDIA RTX platform, significantly enhance image quality and detail.

What Is an Upscaler?

The larger file size of videos makes it harder to compress and transmit compared to images or text. Platforms like Netflix, Vimeo and YouTube work around this limitation by encoding video — the process of compressing the raw source of a video into a smaller container format.

The encoder first analyzes the video to decide what information it can remove to make it fit a target resolution and frame rate. If the target bitrate is insufficient, the video quality decreases, resulting in a loss of detail and sharpness and the presence of encoding artifacts. The smaller the file, the easier it is to share on the internet — but the worse it looks.

Typically, software on the viewer’s device will upscale the video file to fit the display’s native resolution. However, these upscalers are fairly simplistic, merely multiplying pixels to meet the desired resolution. They can help sharpen the outlines of objects and scenes, but the final video typically carries encoding artifacts and sometimes looks over-sharpened and unnatural.

AI Know a Better Way

The NVIDIA RTX platform uses AI to easily de-artifact and upscale videos.

Easily de-artifact and upscale videos with RTX.

The process of AI upscaling involves analyzing images and motion vectors to generate new details not present in the original video. Instead of merely multiplying pixels, it recognizes the patterns of the image and enhances them to provide greater detail and video quality.

Images must be first de-artifacted before any processing begins. Artifacts — or unwanted distortions and anomalies that appear in video and image files — occur due to overcompression or data loss during transmission and storage.

NVIDIA AI networks can de-artifact images, helping remove blocky areas sometimes seen in streamed video. Without this first step, AI upscalers might end up enhancing the artifacted image itself instead of the desired content.

Super-Sized Video

Just like putting on a pair of prescription glasses can instantly snap the world into focus, RTX Video Super Resolution, one of NVIDIA’s latest innovations in AI-enhanced video technology, gives users a clearer picture into the world of streamed video.

Click the image to see the differences between bicubic upscaling (left) and RTX Video Super Resolution (right).

Available on GeForce RTX 40 and 30 Series GPUs and RTX professional GPUs, it uses AI running on dedicated Tensor Cores to remove block compression artifacts and upscale lower-resolution content up to 4K, matching the user’s native display resolution.

RTX Video Super Resolution can be used to enhance all video watched on browsers. By combining de-artifacting with AI upscaling techniques, it can make even low-bitrate Twitch streams look stunningly clear. RTX Video Super Resolution is also supported in popular video apps like VLC so users can apply the same upscaling process to their offline videos.

Creators can soon use RTX Video Super Resolution in editing apps like Black Magic’s Davinci Resolve, making it easier than ever to upscale lower-quality video files to 4K resolution, as well as convert standard-dynamic range source files into high-dynamic range (HDR).

Say Hi to High-Dynamic Range

RTX Video now also supports AI HDR. HDR video supports a wider range of colors, lending greater detail especially to the darker and lighter areas of images. The problem is that there isn’t that much HDR content online yet.

Enter RTX Video HDR — by simply turning on the feature, the AI network will turn any standard or low-dynamic-range content into HDR, performing the correct tone mapping so the image still looks natural and retains its original colors.

AI Across the Board

RTX Video is just the latest implementation of AI upscaling powered by NVIDIA RTX.

Members of the GeForce NOW cloud streaming service can play their favorite PC games on nearly any device. GeForce RTX servers located all over the world first render the game video content, encode it and then stream it to the player’s local device — just like streaming video from other content providers.

Members on older NVIDIA GPU-powered devices can still use AI-enhanced upscaling to improve gameplay quality. This means they can enjoy the best of both worlds — gameplay rendered on servers powered by RTX 4080-class GPUs in the cloud and AI-enhanced streaming quality. Get more information on enabling AI-enhanced upscaling on GeForce NOW.

The NVIDIA SHIELD TV takes this one step further, processing AI neural networks directly on its NVIDIA Tegra system-on-a-chip to upscale 1080p-quality or lower content from nearly any streaming platform to a display’s native resolution. That means users can improve the video quality of content streamed from Netflix, Prime Video, Max, Disney+ and more at the push of a remote button.

SHIELD TV is currently available for up to $30 off in North America and £30 or 35€ off in Europe as part of Amazon’s Prime Day event running July 16-17. For Prime members in Europe, eligible SHIELD TV purchases also include one month of the GeForce NOW Ultimate membership for free, enabling GeForce RTX 4080-class PC gameplay streamed directly to the living room.

AI has enabled unprecedented improvements in video quality, helping set a new standard in streaming experiences.

Generative AI is transforming gaming, videoconferencing and interactive experiences of all kinds. Make sense of what’s new and what’s next by subscribing to the AI Decoded newsletter.

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NVIDIA, KRAFTON, NC and Reigning ‘League of Legends’ Champions T1 Celebrate RTX Spark at Korea’s PC Bangs

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At GTC Taipei at COMPUTEX last week, NVIDIA unveiled RTX Spark, the superchip that reinvents Windows PCs for the era of personal AI agents. On the heels of this announcement, NVIDIA founder and CEO Jensen Huang headed to South Korea, where he introduced RTX Spark to the nation’s passionate gaming community.

Leading game developers — including Korea’s KRAFTON and NC — are already working to bring their titles to RTX Spark-powered systems. 

Designed for local AI, creating and gaming, RTX Spark brings together 30 years of NVIDIA innovation to slim Windows laptops with all-day battery life and small, ultraefficient desktop PCs. 

With the superchip, gamers can play AAA games at 1440p resolution and over 100 frames per second with NVIDIA ray tracing, DLSS and Reflex technologies. In addition, RTX Spark supports all NVIDIA RTX technologies, including the recently announced DLSS 4.5 Ray Reconstruction, which features a second-generation transformer model for realistic image quality. 

RTX Spark Ignites Korea’s Gaming Community

Korea has played a major role in spearheading esports and driving the boom in PC bangs, or internet and gaming cafes. With longstanding collaborations rooted in the country, NVIDIA in October celebrated 25 years of GeForce in Korea with a free festival for gamers, highlighting the rich gaming ecosystem that has been built over decades.   

On Friday, Huang headed to T1 Base Camp — a PC bang owned by T1, one of Korea’s top esports teams. There, he met with T1’s reigning League of Legends World Champion team, including six-time World Champion Lee “Faker” Sang-hyeok to unveil RTX Spark. 

NVIDIA and Riot Games — developer of League of Legends — are collaborating to bring the title as well as VALORANT to RTX Spark, expanding gamers’ access to high-performance gaming on slim laptops. 

To mark the occasion, T1 Base Camp attendees had the chance to win RTX Spark laptops, League of Legends and T1 merch signed by Huang and Faker, as well as GeForce RTX 5090 GPUs. 

Surprising PC-Bang Gamers 

Later, Huang headed to Seoul’s Gangnam district, where he surprised PC-bang gamers with a first look at RTX Spark with KRAFTON and NC. 

At the first stop, Optimum Zone PC, Huang and KRAFTON Chairman Byung-gyu Chang showcased PUBG: BATTLEGROUNDS and Subnautica 2 on RTX Spark to a captivated crowd of gamers. 

Gamers then got the surprise chance to play with the unreleased PUBG Ally, a co-playable character built with NVIDIA ACE technologies on RTX Spark laptops. PUBG Ally resulted from AI research and development at KRAFTON and NVIDIA, part of an initiative to create next-generation game characters that act like teammates and enable more meaningful, immersive engagements with players.

Next, Huang stopped at another PC bang, Portal PC, where he showcased NC’s CINDER CITY and AION 2 on RTX Spark, with support from Taekjin Kim, co-CEO of NC. 

NC and NVIDIA began working together in the early 2000s on the Lineage franchise and have since collaborated to integrate RTX technology into many of NC’s flagship games, including Lineage 2, AION, Blade & Soul, AION 2 and CINDER CITY. 

Gamers at Portal PC were given the chance to play a demo of NC’s highly anticipated open-world massively multiplayer online tactical shooter CINDER CITY on GeForce RTX-powered PCs.  

CINDER CITY will support the DLSS 4.5 Dynamic Multi Frame Generation and Super Resolution features at launch. Plus, gamers will be able to experience the title on slim RTX Spark laptops and compact desktops when the game is released later this year. 

In addition to KRAFTON, NC, and Riot Games, 100+ Windows software providers and game developers are embracing RTX Spark. These partners include NetEase, Remedy Entertainment and XBOX. 

Learn more about RTX Spark and its launch partners.

Forecast: Fun Ahead — 18 Games Join in June to Stream on GeForce NOW

Kick off the summer with 10 games this week, including the highly requested surreal open-world adventure, ‘Neverness to Everness.’
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June’s forecast with GeForce NOW: 100% chance of gaming.

GeForce NOW is lining up new adventures for the month, from big-name blockbusters to quirky indies ready for the spotlight. Members can dive into fresh worlds, squad up in new playlists and discover “just one more run” favorites — all streaming from the cloud, no downloads or upgrades required. 

Eighteen games are coming this month, starting with the 10 games arriving this week with the highly requested Neverness to Everness

A World Beyond

City limits end where reality bends.

Step into a surreal, supernatural open world in NTE: Neverness to Everness from Hota Studio. Reality bends, streets twist into impossible angles and the uncanny waits around every corner.

Play as an anomaly hunter drawn into a strange metropolis alive with anomalies, cosmic oddities and dreamlike encounters. Explore the city’s districts at street level or from impossible heights, uncovering secrets, side stories and hidden paths woven through the tangled skyline. Combat and exploration blend together as players move between quiet, eerie spaces and sudden bursts of action. 

Every alleyway and rooftop hides something strange and new, from bizarre characters to otherworldly phenomena that reshape the environment in unexpected ways.

Streaming with GeForce NOW lets the game’s distinctive art direction and atmospheric lighting shine, keeping the city’s moody glow, deep shadows and supernatural effects crisp and sharp. 

Whether wandering its streets on a big screen or checking in from a laptop, NTE: Neverness to Everness stays fluid and immersive — powered by the cloud.

June Games Juicing Up the Cloud

A legend returns.

Return to the Valley of Mines in Gothic 1 Remake, a faithful rebuild of the original experience that expands the world with more detailed questlines, additional nonplayer character routines and reactions, new traversal abilities and a fully modernized combat system. Step into the role of the Nameless Hero and explore a dangerous prison colony filled with rival factions, ancient magic, deadly creatures and choices that shape the journey ahead. 

Whether revisiting a classic or discovering it for the first time, GeForce NOW makes it easy to jump into the adventure instantly across nearly any device, no downloads required.

Check out what all is available this week:

  • Jurassic World Evolution 3 (New release on Xbox, available on Game Pass)
  • Fatekeeper (New release on Steam, available June 2)
  • House Flipper Remastered Collection (New release on Steam, available June 4)
  • Pro Cycling Manager 26 (New release on Steam, available June 4)
  • GOALS (New release on Steam, available June 4)
  • Gothic 1 Remake (New release on Steam, available June 5)
  • NTE: Neverness to Everness (Launcher)
  • The Outer Worlds: Spacer’s Choice Edition (Steam and Xbox, available on Game Pass)
  • Tomb Raider I-III Remastered (Epic Games Store)
  • XCOM: Enemy Unknown (Steam)

And look forward to the games coming throughout the month:

  • STARSEEKER: Astroneer Expeditions (New release on Steam, June 11)
  • SpaceCraft (New release on Steam, June 11)
  • Denshattack! (New release on Steam and Xbox, available on Game Pass, June 17)
  • The Adventures of Elliot: The Millennium Tales (New release on Steam, June 18)
  • Dark Scrolls (New release on Steam, June 22)
  • Monopoly: Star Wars Heroes vs. Villains (New release on Steam and Ubisoft, June 30)
  • Farever (Steam)
  • FATAL FURY: City of the Wolves (Steam

More From May

In addition to the 16 games announced last month, 18 more joined the GeForce NOW library:

What are you planning to play this weekend? Let us know X or in the comments below.

The Name’s Gaming … Cloud Gaming: ‘007 First Light’ Launches on GeForce NOW

Step into James Bond’s origin story with an Ultimate membership bundle offer and reward — plus eight new games in the cloud.
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007 First Light on GeForce NOW

License to stream, shaken and stirred.

GeForce NOW is dialing up the espionage with the launch of 007 First Light, letting members slip into James Bond’s reimagined origin story from almost any device — no tux or preloads required. 

For a limited time, the game is included with the purchase of a 12‑month GeForce NOW Ultimate membership, letting members lock in Bond’s next mission and a year of top-tier cloud gaming in one shot.

And for those stepping into the role, the look comes with it. Daring Elite Outfit, a signature look capturing the spirit of a rising agent, is now available for Ultimate members — equal parts discipline, ambition and edge.

And catch Capcom’s Resident Evil Requiem demo in the cloud — catch an early portion of the game and discover its two sides: terrifying survival horror with Grace Ashcroft, and pulse-pounding action with Leon S. Kennedy

This GFN Thursday also brings eight new games to the cloud, expanding the library with even more ways to play across genres.

Mission Assigned

007 first light on gfn
First light, first mission.

The mission begins before the legend. 007 First Light puts players in the shoes of James Bond at the dawn of his career, when instincts are sharp, rules are flexible and every decision shapes the agent he’s destined to become. This is a Bond who’s still earning his “00” — unpolished, dangerous and learning when to trust a plan and when to improvise under fire.

A cinematic spy thriller unfolds with high-stakes infiltration, tense encounters and stylish set pieces. One moment brings thrills working undercover at an opulent event — the next, white‑knuckle chases and close‑quarters confrontations where timing and composure are everything. Approaches to each mission — quiet and calculated, bold and aggressive, or something in between — define Bond’s path and the allies and enemies that cross it.

Stream it all with GeForce RTX 50 Series GPU power in the cloud, with up to 5K high dynamic range and cinematic-quality streaming for Ultimate members. Experience Bond’s origin story in razor-sharp detail across devices — no high-end PC required.

Keep It Daring

007 First Light Reward on GeForce NOW
Tailored. Tactical. Dangerously sharp.

Looks speak first.

A new 007 First Light reward drops today on GeForce NOW, delivering Ultimate members a refined,  unmistakably bold way to step into the world of espionage.

The Daring Elite Outfit blends calculated precision with effortless style — the kind that turns heads before the mission even begins. Sleek, confident and just a little dangerous, it’s built for agents who understand that presence is a part of the playbook.

All rewards are available starting now through Saturday, June 27, or while supplies last. To claim, log in to a GeForce NOW account, head to the rewards section in the account portal and redeem.

Keep It Heated

World of Tanks: HEAT on GeForce NOW
Time to get heated.

Armored battles get hero-driven in Wargaming’s free-to-play, player vs. player vehicle shooter, World of Tanks: HEAT, now streaming on GeForce NOW.

World of Tanks: HEAT is the franchise’s first hero-driven tank action game, where powerful Agents and their experimental machines shape every fight. Fast-paced 5v5 and 10v10 matches erupt into high-velocity brawls as hero-enhanced tanks trade explosive bursts, clutch escapes and momentum-shifting abilities.

Each Agent brings a unique tool kit and vehicle lineup, layering team roles and synergy on top of sharp aim and smart positioning. It’s classic steel-on-steel combat with a hero-shooter twist, now available in the cloud. The next match is always just a quick deployment away on GeForce NOW.

Keep It Playing

Community stories take the spotlight this week as an Ultimate member on Reddit shares a heartfelt note about what GeForce NOW means to daily gaming.

In addition, members can look for the following:

  • Romestead (New release on Steam, May 26)
  • World of Tanks: HEAT (New release on Steam, May 26)
  • 007 First Light (New release on Steam, Epic Games Store and Xbox, available on the Microsoft store, May 26)
  • Starminer (New release on Steam, May 27)
  • Resident Evil Requiem Demo (New release on Steam, May 27)
  • Alchemy Factory (Steam)
  • BeamNG.drive (Epic Games Store)
  • Ostranauts (Steam)

What are you planning to play this weekend? Let us know on X or in the comments below.